Cheap mass texting for small lists
If you’re texting a list of thirty people, most mass texting pricing pages aren’t written for you. Their cheapest plan is built for a few thousand contacts, and you pay for that whether you use it or not.
The minimum is the price
Say you text 30 people once a week. That’s about 130 messages a month. At a typical marketing rate of a few cents a message, the messages themselves are worth around $4. But the plan’s floor is $25–$39 — so that’s what you pay. For a small list, ignore the per-message rate and compare minimums.
| Option | Minimum monthly cost | Fits a small list? |
|---|---|---|
| Group text / WhatsApp / GroupMe | Free | Yes, if noise and privacy don’t matter |
| Text-Em-All monthly (1–50 contacts) | $19 | Yes |
| Text-Em-All credits | Pay per message, credits don’t expire | Yes, for occasional sends |
| Airhorn (staff only) | $5 + $0.75 per employee | Yes, for employees |
| Textedly / SlickText entry plans | $29 | Paying for unused volume |
| EZ Texting / SimpleTexting entry plans | ~$25–$39 | Paying for unused volume |
Third-party prices reflect each company’s published pricing as of October 2026 and change often — check their sites before deciding.
Pick by who’s on the list
- Your employees: a per-employee tool keeps the bill proportional to the team. Airhorn’s cost at your size.
- A club, team, or congregation: free group apps, or pay-as-you-go credits for occasional announcements.
- Customers: you need marketing compliance features. Take the lowest entry plan and don’t upgrade until you hit its limit.
Other ways small lists overpay
- Per-seat charges for a second or third person who sends.
- Annual prepay to get a discount on a plan you’ll use a fraction of.
- Keywords and short codes you don’t need for a list where everyone already knows you.
Priced for a team, not a marketing list
Ten employees cost $12.50 a month. Twenty cost $20. Every manager can send at no extra charge.
Free for 7 days and 60 messages — no credit card. Your trial starts when you send your first broadcast, not when you sign up.